Marketing Effectiveness Score

Find out why your marketing isn't converting

A 12-question diagnostic that scores your message clarity, lead magnet, and follow-up system. See exactly where leads slip through in under 3 minutes.

Free. Takes about 3 minutes. No credit card.

12Focused questions across your funnel
3Core areas scored end to end
3 minTo your personalized results
What we diagnose

Three places good marketing quietly leaks leads

Most funnels don't fail in one big way. They lose momentum across three connected areas. Your score shows you which one to fix first.

  • Message Clarity

    Whether your marketing speaks to one specific client with the pain, goal, and result they recognise instantly.

  • Lead Magnet Effectiveness

    Whether what you offer actually attracts qualified leads instead of freebie collectors who never convert.

  • Follow-Up & Conversion

    Whether your system moves leads toward a real conversation, and nurtures the ones who aren't ready yet.

The team behind the Marketing Effectiveness Score
Who's behind this

Built by people who fix leaky sales pipelines for a living

We spend our days helping coaches, consultants, and service businesses turn attention into booked calls. The same pattern showed up again and again: the marketing wasn't broken, it was leaking in a few predictable places.

So we distilled what we look for in every audit into a simple diagnostic. It scores the three things that decide whether a lead ever becomes a conversation: your message, your lead magnet, and your follow-up.

  • Grounded in real audits

    Every question comes from the checks we run on live funnels, not theory.

  • Built to be actionable

    You leave knowing the one area to fix first, not a vague grade.

How it works

From guessing to a clear next move

  1. 1

    Answer 12 questions

    Quick, honest questions about how leads move through your marketing today.

  2. 2

    Get your score

    See how you rank across message clarity, lead magnet, and follow-up in three tiers.

  3. 3

    Know what to fix first

    Walk away with the one area holding back your conversions the most.

Before you start

Questions, answered

See where your marketing stands today

Take the free assessment and get a clear, honest read on what to fix next.